CRM & ERP Solutions
At Gteknologies, we have the experience & expertise to develop CRM solutions from the grounds-up as well as to tailor third-party CRM packages such as SugarCRM. We have successfully delivered & applied numerous CRM solutions & have provided our customers with an easy & effective means to build & maintain long lasting relations with their clienteles.
A CRM system allows for all data pertaining to scenarios & clienteles to be gathered & stored in a centralized location. This info can be shared across all the concerned departments such as sales, marketing, customer service etc. ensuring that the company’s client policies are in-line with the needs of the clienteles, leading to increased customer loyalty & profitability.
With the support of our CRM solutions customers can achieve a 360 degree view of all clienteles thereby allowing them to learn more about the requirements & activities of the clienteles. This in turn offers for an increase in the efficiency of client service. Client data can be analyzed to identify & profile key clienteles & carry out targeted marketing campaigns. Client buying patterns & activities can be analyzed & studied to forecast trends & needs.
Keeping in mind the unique desires of all customers, we design a CRM solution that is a greatest fit for their requirements. We design our CRM solutions keeping in mind the desires of separate customers. Our CRM systems can be used as a standalone system or can be integrated with existing systems.
Gteknologies has demonstrable practice in customizing & applying SugarCRM – a commercial open source CRM package. SugarCRM provides support for all primary CRM functionalities & is available in multiple editions each targeted at an altered level of CRM requirements. At Gteknologies we have successfully customized Sugar Open Source, the free version of SugarCRM, for various customers.
A typical CRM system includes the following features & components:
- Customer Database:Details of all customers such as contact information, personal details, credit histories etc. can be stored. This database can be queried & analyzed for providing better services.
- Customer Support:All communications with the customer can be stored in the system enabling proper action to be taken. Managers can track customer complaints, feedback etc. & track the effectives of the responses to them.
- Lead Generation:A database of prospective customers can be created & managed within the CRM system. The sales & marketing departments can use this information to carry our targeted campaigns thereby increasing the chances of conversions.
- Sales:The CRM system provides for the automation of all sales activities such as client account management, sales forecasting etc.
- Marketing:The marketing managers can use the CRM system to streamline all their activities. They can analyze customer behavior & buying patterns to carry out effective campaigns & promotions.
- Reports:A CRM system includes an extensive reporting tool that enables the customer data to be queried & analyzed to gain a better insight. Reports can be drilled-down to carry out a detailed analysis.
Gteknologies offers ERP integration services enabling customers to streamline their business processes & gain the benefits that ERP solutions offer.
An ERP solution provides businesses with the means to integrate & combine all their data & business processes into a single central framework. The streamlining of all processes into a single framework offers businesses with the means to decrease operational costs & improve efficiencies.
An ERP system delivers for a smooth flow of info between many departments. This ready access to related info aids in taking timely preventive act & better decision making.
Usually an ERP system has a modular architecture with each module representing a different business process. This modularity makes it easy to customize the system as per individual desires. The common modules available in an ERP system include:
- Sales & Distribution
- Supply Chain Management
Our ERP integration services cover the following areas:
- Consulting & Analysis: At Gteknologies, our consultants work closely with customers to gain an in-depth understanding of their business processes. We support customers in deciding upon the ERP package that is a finest fit for the desires. Based on the analysis a roadmap for the ERP implementation is laid out.
- Implementation:The business processes are mapped to the modules available in the ERP system. In case the desires are not met through the basic modules, Gteknologies offers to customize the modules or build improvements as the case may be. The execution process also involves the migration of data, stored in disparate sources, into the new system.
- Rollouts: The ERP system is deployed at the customer sites. A detailed testing process is carried out to ensure that no errors/bugs are current as a result of the execution.
- Training:After deployment, our professionals begin the process of training users on the application usage.
- Maintenance & Support: Gteknologies offers technical support to ensure that the application is operational at its optimum top.
Our ERP integration services provide the following benefits:
- Standardized business processes
- With ready access to info, across business processes, a complete depiction of the business can be obtained, at ease.
- ERP systems can be scaled to cater to future expansion plans.
- Integrates business processes & allows plane flow of info between them